are specialist business consultants for subscription-based publishers
and experts in subscription marketing and circulation modelling techniques,
and selecting and using subscription fulfilment systems.
Established in 1984, we have helped our client list
of hundreds of publishers around the world to increase their subscription
volumes, revenues and profits.
We have carried out more than 400 consulting projects for all types of
magazine, newspaper, journal and web-based information publishers. Our
clients have won the PPA subscription magazine of the year award seven years
We are one of the leading suppliers of
subscription marketing training, having trained over 2,000 staff in Europe,
North America, South East Asia and Australia.
Maximise the financial returns from your subscription marketing
programmes. Improve the effectiveness of your IT
systems for subscriptions management.
Train your subscription marketing staff using our tried-and-tested
case study approach. Our training workshops use real data and
quizzes, not theory and endless PowerPoint slides.
Use our Excel models to identify the most profitable
circulation development strategies:
The Weaver Publishing Model calculates
subscription volume, revenue, profit and cash flow forecasts quickly
and accurately. The Weaver
Subscription Lifetime Value Model determines the most profitable
way of investing your subscription acquisition budgets.